Privacy Policy
How PurrScout collects, uses and protects your information.
This Privacy Policy explains how PurrScout (“we”, “us”, “our”) collects, uses and protects information when you visit purrscout.com (the “Site”).
Information we collect
Information you give us. If you subscribe to our newsletter we collect your email address. If you use our contact form we collect your name, email address and message.
Information collected automatically. Like most websites, our servers and analytics tools may collect technical information such as your IP address, browser type, device, pages visited, referring site and the date and time of your visit.
Cookies and similar technologies
We and our partners may use cookies and similar technologies to keep the Site working, understand how it is used, and attribute purchases to affiliate links. You can control cookies through your browser settings. Blocking some cookies may affect how the Site works.
How we use information
- To operate, maintain and improve the Site
- To send our newsletter if you subscribed (you can unsubscribe at any time)
- To respond to your messages
- To understand which content is useful, using aggregated analytics
- To protect the Site against spam, fraud and abuse
Affiliate partners
When you click an affiliate link (for example to Amazon), the retailer may place cookies on your device to record that you came from PurrScout. Those retailers handle your data under their own privacy policies. We do not receive your payment details or personal purchase information.
Analytics
We may use analytics services such as Google Analytics to understand how visitors use the Site. These services may collect information such as how often you visit and which pages you view. Learn how Google uses data at policies.google.com/technologies/partner-sites.
Advertising
We may display advertising in the future, including through Google AdSense or other ad networks. Third-party vendors, including Google, may use cookies to serve ads based on your prior visits to this and other websites. Google’s use of advertising cookies enables it and its partners to serve ads based on your visits. You can opt out of personalized advertising at Google Ads Settings or aboutads.info. Where required by law (for example for visitors in the EEA, UK and Switzerland), we will ask for your consent before using such cookies.
Sharing of information
We do not sell your personal information. We share information only with service providers who help us run the Site (such as hosting, email and analytics providers), when required by law, or to protect our rights.
Data retention
We keep newsletter subscriptions until you unsubscribe, and contact messages only as long as needed to respond and keep reasonable records.
Your rights
Depending on where you live (for example under the GDPR or U.S. state privacy laws such as the CCPA/CPRA), you may have the right to access, correct, delete or restrict the use of your personal information, and to opt out of certain processing. To make a request, please contact us.
Children’s privacy
The Site is not directed to children under 13, and we do not knowingly collect personal information from children.
Security
We use reasonable measures to protect information, but no method of transmission over the internet is completely secure.
Changes to this policy
We may update this policy from time to time. The “Last updated” date below shows when it last changed.
Contact
Questions about this policy? Please reach us through our contact page.
Last updated: November 12, 2026